A close-up, horizontal image of three young girls (likely from a youth golf program) in matching polo shirts, smiling and laughing together with a natural background of trees.

CHARITY

Charitable Efforts

Monterey Peninsula Foundation is the nonprofit organization that stages the annual AT&T Pebble Beach Pro-Am, and has supported hundreds of nonprofit organizations from this event since 1947.

VISIT WEBSITE

This year, we celebrated AT&T’s 40th year as title sponsor, and the tournament delivered four rounds of world-class competition with a storybook ending worthy of such a remarkable milestone.

Rory McIlroy made a dramatic entrance in his 2025 PGA TOUR debut, holing a 119-yard shot on Spyglass Hill’s 15th hole during Round 1. Just when it felt the day couldn’t get any more exciting, McIlroy’s friend and fellow Irishman Shane Lowry responded with his own ace on PBGL’s iconic 7th hole.

The leaderboard remained tight all weekend, but on Sunday, McIlroy pulled away with a commanding final-round 6-under 66, securing a two-shot victory over Lowry. It marked his 27th PGA TOUR win and his second in three worldwide starts. He described winning at Pebble Beach as conquering a “cathedral of golf.”

We were also thrilled to crown Philippe Laffont as our amateur winner. He and his partner Andrew Novak delivered an exceptional performance over two courses and 36 holes.

A heartfelt thank you to our fans, volunteers, partners, and title sponsor, AT&T, for making this incredible week on the Monterey Peninsula possible.

The logo for the Monterey Peninsula Foundation, featuring a circular graphic with abstract green and blue shapes representing hills and water, next to the text
An older male volunteer in a blue apron smiles as he leans over to serve a cup of soup on a tray to an older woman seated at a table in a crowded community dining hall.

In 1947, Bing Crosby invited a group of friends to get together for some golf, a clambake and, most importantly, to raise a little money for the local charities—the rest is history.

A close-up portrait of a Hispanic family, showing a father and four young girls sitting closely together, smiling at the camera.

Since that time, the tournament, now known as the AT&T Pebble Beach Pro-Am, has become one of the most internationally recognized stops on the PGA TOUR, and Monterey Peninsula Foundation’s grant programs continue to support hundreds of nonprofit organizations.

How You Can Help

VOLUNTEERING

Become a Volunteer

Volunteering for the tournament is a great way to give back to the community.

Volunteers
A golf course marshal (volunteer) in a bright blue jacket and cap stands on the tee box with their arms raised, signaling to the crowd. The Hole 5 scoreboard is visible behind him.

DONATIONS

Make a Donation

Host organization Monterey Peninsula Foundation is a 501(c)(3) tax-exempt nonprofit organization as recognized by the U.S. Internal Revenue Service.

Donate now
A high-angle aerial view of a coastal golf hole on a rocky cliff jutting into the ocean. The green is surrounded by white buildings and several sand bunkers, with crashing waves below.

ATTENDING THE EVENT

Purchase Tickets

Proceeds from the tournament benefit hundreds of local nonprofits focused on youth, education, health, and human services across Monterey, Santa Cruz, and San Benito counties.

Buy Tickets
A golfer and his caddie walk past a large sand bunker with a crowd of spectators lined up on the hillside above them. The golfer is seen from behind in a black shirt.